POLLING RESEARCHHistorical evidence · through 2024

How close did the polls get?

Compare what the polls measured with how people voted. Explore the size of the miss, its direction, and the history behind some of the most consequential polling surprises.

6 categoriesPresident, Congress, governorsNational and local race measures kept distinct
1998–2022Outcome-linked historical archive2024 appears in a separate AAPOR comparison
Back to 1936Gallup history & landmark casesHistorical methods and denominators disclosed
THE LATEST COMPLETED PRESIDENTIAL CYCLE

2024 improved on 2020. Error remained.

A separate, published AAPOR review supplies a common evaluation window across offices. Its values are not appended to the archive lines.

2024: the same final-fieldwork window

AAPOR’s weighted analysis · October 23–November 5 · raw D–R margin error

President: national popular vote60 estimates · 1 contests
2.6 pp
President: all covered states291 estimates · 35 contests
3.0 pp
U.S. Senate197 estimates · 27 contests
3.3 pp
Governor27 estimates · 7 contests
5.0 pp
U.S. House: individual districts28 estimates · 20 contests
7.0 pp
President: congressional-district electoral votes8 estimates · 5 contests
4.7 pp

House district polls cover only 20 contests; this is not an estimate for all 435 districts. Presidential congressional-district polls concern electoral votes and are distinct from House races.

Retrospective comparison · percentage points of D–R marginAAPOR 2024 report, Table 2.1.1 ↗
WHEN THE POLLS MISSED

Landmark upsets, examined closely.

Some polls picked the wrong leader. Others picked the winner but missed the scale of the result. Both matter.

Explore every case study and the archive’s largest measured misses →

READING THE RECORD

A close race magnifies a small miss.

A national poll measures popular support, not Electoral College votes. A House generic ballot measures national party preference, not a particular district or a seat forecast. A small numerical miss can change the apparent leader in a tight race.

Accuracy also means more than “called the winner.” A poll can identify the winner and still badly miss the margin. Conversely, a close wrong-leader estimate can be numerically closer than a comfortable correct call.

R +1.0

Hypothetical result = polled margin − signed error.

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